Made Local

Stephen Heyman


“A brilliant, engaging read about the life of a literary icon and, until now, unrecognized founder of the organic movement.”

Chef of Blue Hill at Stone Barns, author of The Third Plate

In conversation with Beth Kracklauer, food and drinks editor for The Wall Street Journal

How a leading writer of the Lost Generation became America’s most famous farmer and inspired the organic food movement.

Louis Bromfield was a World War I ambulance driver, a Paris expat, and a Pulitzer Prize–winning novelist as famous in the 1920s as Hemingway or Fitzgerald. But he cashed in his literary success to finance a wild agrarian dream in his native Ohio, realizing that dream would cost him everything: his family, his fortune, his reputation. On his deathbed, he considered himself a failure, dismissing his struggle to revolutionize American agriculture as “ludicrous,” even “pathetic.” Yet the ideas he planted at his utopian experimental farm, Malabar, would inspire America’s first generation of organic farmers and popularize the tenets of environmentalism years before Rachel Carson’s Silent Spring.

This sweeping biography unearths a lost icon of American culture, a fascinating, hilarious and unclassifiable character who—between writing and plowing—also dabbled in global politics and high society. Through it all, he fought for an agriculture that would enrich the soil and protect the planet. While Bromfield’s name has faded into obscurity, his mission seems more critical today than ever before.

Pittsburgh based writer Stephen Heyman has written for the New York TimesSlateVogue, and many other publications. He is the recipient of fellowships from the Leon Levy Center for Biography and the National Endowment for the Humanities.

“This is more than a sparkling biography; it’s a botanical adventure story of a full, plant-based bohemian life, following the journey of a modern Johnny Appleseed from Ohio to World War 1 France to Hollywood to our dinner plates.”




Signed copies of The Planter of Modern Life available for sale from White Whale Bookstore.


Thursday, August 13, 2020


Virtual Event
Free, with registration
Closed captioning is available


Upcoming Lectures

Anna Monardo

MAY 23

Liann Tsoukas and Rob Ruck

JUN 20

Colm Toibin

SEP 16

Pico Iyer

SEP 30